3 min read

#321 - A Faster Way to Make Those Social Deliverables

Creating the 'social media' version of your edit is both a solid value add for your clients and a pain in the butt to produce.

In my experience, 90% of the time the original footage wasn't shot with multi-purpose deliverables in mind and so awkward re-framing is required.*

Not to mention the recreation of animated assets to fit and fill the frame correctly.

So there must be a better way!?

If you have it let me know.

(I really want to know!)

But until then here's how to leverage some smart ‘AI’ driven tools in your NLE of choice, to do a bit of the heavy lifting for you.

*One way to avoid this is to shoot in a much higher resolution than you will deliver and frame in-camera accordingly.

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