#421 - Why do people do this?

The average completion rate for online training is 5%*.

This means that almost everyone is paying for something they aren't benefiting from.

Why do people do this?

Full disclosure: I'm guilty of this myself.
[sideways look at those Python coding courses gathering digital dust...]

One part of it is that we confuse buying something with substantial action**.

[sideways look at all those domain names for unstarted projects gathering digital dust...]

We think: Well, I bought the course, ergo I have learned valuable information.
Which, of course, isn't true, but it feels true.

Or we really did have the good intention to follow through on the purchase by actually doing the work... but, you know, life got in the way, and now we can't remember the login details.

Anyhoo.

The point of this entire issue of Cut/daily is to suggest some essential criteria to look for when buying a training course that will help you beat the statistics and actually improve your life whether you apply the training or not.

How?

Extra features.

That's how.

*Other data suggests completion rates are somewhere between 5% to 15% - whatever the number, it's low.

**It always astounds me how quick editors are to invest thousands in new hardware, yet slow to invest in their wetware – themselves. Your practical skills, understanding of the craft and technical know-how are what will get you hired.